Jeff Hercules joined Krilogy in 2011, having begun his career in financial services in 1995. Thoroughly understanding a client’s goals and objectives through a close relationship and holistic approach has been critical to serving as their trusted financial partner. Through objective advice and critical thinking, Jeff focuses on the implementation and execution of a personalized financial strategy for each client.

In addition to assisting clients, Jeff is a voting member of Krilogy’s Investment Committee, which is responsible for the firm’s overall investment strategy as well as firm investment models.

Jeff sits on the Advisory Board of Hope Happens, having previously served as President of the Board of Directors. Hope Happens raises funds and awareness for neurological disorders such as ALS, Parkinson’s, Alzheimer’s and spinal cord injuries, and collaborates with Washington University and the Hope Center for Neurological Disorders. Jeff’s brother, Tom, who was instrumental in Jeff’s career choice of financial advisor, passed away from ALS in 2003. Jeff and his wife, Amy, are St. Louis natives and currently reside in the area with their children, Mady, Jack and Max.